Sans Other Biguh 7 is a very bold, very narrow, low contrast, upright, normal x-height font.
Keywords: headlines, posters, packaging, logos, kids media, playful, quirky, hand-cut, cartoonish, retro, display impact, handmade feel, humor, novelty, chunky, irregular, compressed, bouncy, soft corners.
This typeface is a heavy, compressed sans with a deliberately irregular, hand-cut silhouette. Strokes remain broadly uniform, but outlines wobble subtly and terminals taper or angle unpredictably, creating a lively rhythm. Counters are small and often pinched, and curves are slightly lopsided, giving rounds like O and Q a squeezed, organic feel. The lowercase shows simple, compact forms with a single-storey a and g, and the numerals match the same chunky, uneven cutout logic.
Best suited for short, high-impact text such as headlines, posters, cover art, event promos, and packaging where a bold, humorous voice is desired. It can also work for logos or wordmarks that benefit from a handcrafted, slightly off-kilter feel, but is less appropriate for dense editorial copy.
The overall tone is playful and mischievous, with a cartoon-title energy that feels informal and expressive rather than technical. Its wavy posture and inconsistent edges suggest handcrafted lettering, evoking retro novelty signage and comedic display typography.
The design appears intended to provide a strong display presence while signaling informality through uneven contours and compact, cut-paper geometry. Its consistent heaviness and compressed build emphasize punch and character over neutral readability.
Spacing reads relatively tight and the dark mass is continuous, so the font performs best when it can breathe with generous tracking or larger sizes. Distinctive idiosyncrasies—like the bent stems and angled joins—create personality, but can reduce clarity in long passages.