Sans Superellipse Ubkem 3 is a bold, very narrow, low contrast, upright, normal x-height font.
Keywords: headlines, posters, packaging, signage, logos, condensed, poster, retro, industrial, punchy, impact, space saving, brand voice, vintage tone, rounded corners, soft terminals, compact, sturdy, slightly irregular.
A compact, condensed sans with rounded-rectangle construction and softly squared curves. Strokes stay largely uniform, producing a solid, even color, while subtle irregularities in edges and terminals give a lightly distressed, humanized texture. Counters are tight but open enough to read, and many joins and corners are eased into gentle radii rather than sharp angles, reinforcing the superelliptical feel. Uppercase forms are tall and narrow; lowercase is similarly compressed with simple, sturdy shapes and short extenders, creating a dense, vertical rhythm.
Best suited to display settings where a compact, high-impact voice is needed—headlines, poster typography, packaging labels, and wayfinding or storefront signage. It can also work for short brand marks and badges where a condensed footprint and sturdy shapes help maximize presence in limited space.
The font reads assertive and utilitarian, with a vintage-print, display-minded confidence. Its softened corners keep it from feeling harsh, while the compact proportions and heavy presence suggest headlines, labels, and signage with a slightly rugged, handcrafted edge.
The design appears intended to deliver a condensed, space-efficient display sans built from rounded-rectangle forms, combining strong visibility with a softened, slightly imperfect texture for character. It prioritizes bold presence and rhythmic verticality over neutral text typography.
Numerals and capitals maintain the same narrow footprint and rounded-rect geometry, helping mixed alphanumeric settings feel consistent. The overall texture is bold and dark, so spacing and line breaks will strongly influence legibility at smaller sizes.