Sans Normal Bogez 3 is a regular weight, normal width, low contrast, upright, normal x-height font visually similar to 'Innova' by Durotype, 'Reyhan' by Plantype, and 'Mundial Narrow' by TipoType (names referenced only for comparison).
Keywords: ui text, product design, editorial, signage, presentations, clean, modern, neutral, friendly, utilitarian, versatility, clarity, neutrality, readability, geometric, open apertures, balanced, crisp, minimal.
This sans serif shows a clean, geometric-leaning construction with even stroke weight and smooth, round curves. Counters are open and generously shaped, while terminals are mostly straight-cut, giving the letters a crisp, contemporary finish. Proportions feel balanced and steady, with clear distinctions in similar forms (notably the capital I versus lowercase l) and numerals that read plainly at a glance. Overall spacing appears orderly and consistent, supporting a calm, regular rhythm in both uppercase and lowercase text.
It performs well for interface copy, product and brand systems that prioritize neutrality, and general editorial settings where readability is key. The clear numerals and straightforward letterforms also make it a solid choice for signage, dashboards, and presentation typography where quick scanning matters.
The tone is modern and neutral with a subtly friendly feel driven by rounded bowls and open forms. It reads as practical and straightforward rather than expressive, making it well-suited to designs that need clarity without drawing attention to the letterforms themselves.
The design appears intended as a versatile, general-purpose sans that stays unobtrusive and legible across a range of sizes. Its restrained geometry and consistent rhythm suggest a focus on clarity and dependable everyday typography rather than a distinctive display personality.
Round letters like O and C are smooth and stable, while angular forms (A, V, W, X) keep sharp joins that add crispness without feeling aggressive. The lowercase shows simple, familiar silhouettes with minimal stylistic quirks, reinforcing a broadly compatible, everyday text voice.