Sans Superellipse Wily 13 is a bold, very wide, low contrast, upright, normal x-height font.
Keywords: headlines, branding, posters, technology, packaging, futuristic, tech, sleek, sporty, industrial, modernize, streamline, signal tech, create impact, brand voice, rounded, squared, geometric, extended, modular.
A geometric sans with extended proportions built from rounded-rectangle and superellipse forms. Strokes are monoline and terminals are consistently softened, producing a smooth, machined silhouette rather than a calligraphic one. Counters tend toward wide horizontal ovals, and many joins resolve into clean radiused corners. The uppercase set emphasizes flat bars and streamlined curves, while the lowercase maintains a compact, engineered look with single-storey constructions and simplified apertures. Numerals follow the same rounded-rect logic, with horizontally oriented shapes and steady stroke rhythm.
Well-suited to headlines and short statements where its extended width and rounded-rect geometry can define a clear visual identity. It fits technology-forward branding, product packaging, sports or automotive styling, and UI/display titling where a sleek, contemporary voice is desired.
The overall tone is futuristic and precision-driven, evoking interfaces, hardware, and streamlined transportation aesthetics. Its rounded corners keep it friendly, but the wide, low-detail geometry reads more technical than casual.
The design appears intended to deliver a clean, modern display sans that feels engineered and contemporary, using superelliptic rounding and horizontal emphasis to create a distinctive, high-tech profile.
The face relies on strong horizontal emphasis and generous internal spacing, giving it a stable, aerodynamic feel in display settings. Letterforms with diagonal structure (like K, M, N, V, W, X, Y) use crisp, straight cuts that contrast with the soft curves elsewhere, reinforcing a controlled, engineered character.