Sans Normal Sunih 2 is a bold, narrow, high contrast, upright, short x-height font.
Keywords: headlines, editorial, magazines, posters, branding, classic, formal, authoritative, literary, display impact, editorial tone, classic refinement, space saving, premium feel, bracketed, flared, vertical stress, calligraphic, compressed.
This typeface presents a compact, vertically oriented build with pronounced thick–thin modulation and crisp, sharply defined terminals. Strokes feel slightly flared at ends, with subtle bracketed transitions where curves meet stems, giving the forms a refined, engraved-like finish. Counters are relatively tight and the rhythm is dense, while the overall drawing stays consistent and disciplined across capitals, lowercase, and numerals. The lowercase appears compact with restrained ascenders/descenders, and the numerals share the same high-contrast, slightly sculpted texture for a cohesive color in text.
It performs best in display settings such as headlines, subheads, pull quotes, posters, and brand wordmarks where its contrast and compact width can create a confident, premium impression. It can also work for short editorial blocks or captions when adequate size and spacing are provided to preserve clarity.
The overall tone is traditional and serious, leaning toward bookish and editorial rather than casual or playful. Its compressed stance and high-contrast detailing convey authority and a slightly vintage, print-forward character that feels suited to established institutions and classic publishing aesthetics.
The design appears intended to deliver a refined, print-classic voice with a compact footprint, combining clean overall construction with high-contrast, subtly flared detailing. It aims to balance elegance and impact, producing a dense, authoritative typographic color suited to editorial and branding applications.
In the sample text, the font produces a strong, high-contrast texture with noticeable vertical emphasis, making it visually assertive in headlines and short passages. The sharper joints and tapered terminals add sophistication but also create a more intricate surface, especially at smaller sizes or in dense paragraphs.