Sans Normal Okdom 15 is a bold, normal width, low contrast, upright, normal x-height font visually similar to 'Neue Frutiger', 'Neue Frutiger Arabic', 'Neue Frutiger Cyrillic', 'Neue Frutiger Georgian', 'Neue Frutiger Hebrew', 'Neue Frutiger Paneuropean', 'Neue Frutiger Thai', and 'Neue Frutiger Vietnamese' by Linotype; 'Neue Frutiger World' by Monotype; and 'Quebec Serial' by SoftMaker (names referenced only for comparison).
Keywords: headlines, posters, branding, signage, packaging, modern, confident, clean, friendly, clarity, impact, versatility, modernity, geometric, monoline, rounded, open apertures, compact counters.
A heavy, monoline sans with predominantly geometric construction and rounded bowls. Curves are smooth and even, joins are clean, and terminals are mostly flat, giving the design a crisp, engineered rhythm. Proportions feel compact in the counters with broad, stable capitals; round letters like O/C/G read as near-circular, while straight-sided forms keep a firm vertical stance. Numerals are sturdy and straightforward, matching the overall weight and simple, consistent detailing.
It performs best in display contexts where its weight and clean geometry can carry impact—headlines, posters, storefront or wayfinding signage, and branding or packaging systems. In short phrases and large sizes it stays highly legible and maintains a consistent, contemporary voice.
The font conveys a modern, confident tone with a friendly edge from its rounded geometry. Its uniform stroke and uncluttered forms feel direct and utilitarian, suitable for contemporary branding that wants to read as clear, dependable, and approachable.
The design appears intended as a versatile, modern workhorse sans that prioritizes strong presence and clear, geometric letterforms. It aims to deliver reliable legibility with a bold, contemporary texture while staying neutral enough to support a wide range of visual identities.
Uppercase forms are especially solid and poster-ready, while lowercase maintains clarity through simple shapes and open spacing. Several letters emphasize geometric simplicity (notably the round letters and the straight, squared-off terminals), reinforcing a cohesive, no-nonsense visual system.