Serif Flared Mygas 7 is a bold, wide, very high contrast, upright, normal x-height font.
Keywords: headlines, editorial, posters, magazines, branding, dramatic, classic, confident, luxurious, impact, prestige, expressiveness, editorial voice, bracketed, swashy, calligraphic, sculpted, crisp.
A high-contrast serif with broad proportions and sharply tapered hairlines. Vertical stems are weighty and often swell or flare into the terminals, while serifs are bracketed and wedge-like, creating a carved, sculptural feel rather than a blunt slab. Curves are taut and glossy, with pointed joins and occasional spur-like details (notably in letters like G, S, and g). The lowercase is sturdy with a moderate x-height, and the overall rhythm alternates thick columns and razor-thin connectors for a striking black-and-white texture.
Best suited to headlines, magazine spreads, cultural posters, and branding where a refined but forceful serif voice is needed. It can work for short pulls, titles, and large-size typography where the contrast and flared terminals remain clear and contribute to an upscale, dramatic texture.
The tone is assertive and formal, with a theatrical, high-end editorial character. Its dramatic contrast and flared endings suggest heritage and prestige, while the crisp modeling keeps it feeling polished and display-oriented.
The design appears intended to deliver a contemporary take on a classical, high-contrast serif: spacious, bold, and attention-grabbing, with flared stroke endings and sharpened details that heighten presence in display settings.
In text, the font produces strong vertical emphasis and pronounced sparkle from the thin strokes, making word shapes feel energetic and slightly flamboyant. The numerals and capitals read as monumental and poster-friendly, with distinctive, stylized curves that prioritize personality over neutrality.