Serif Other Atba 2 is a very bold, normal width, medium contrast, upright, normal x-height font.
Keywords: posters, headlines, packaging, logo marks, children's media, playful, retro, friendly, quirky, cartoonish, display impact, retro flavor, playful tone, friendly branding, hand-cut feel, soft serifs, blobby, rounded, bouncy, chunky.
A heavy, soft-edged serif with bulbous terminals and gently flared, wedge-like serifs that feel sculpted rather than sharp. Strokes are thick and mostly even, with mild modulation and rounded joins that create a cushioned silhouette. Counters are compact and irregularly rounded, and many letters show subtle asymmetries that add a hand-cut, poster-like rhythm. Numerals and lowercase forms keep the same chunky, rounded construction, producing a dense, high-impact texture in lines of text.
Best suited for display contexts where strong presence and personality are needed, such as posters, headline typography, product packaging, and brand marks. It can also work well for playful editorial callouts or event promotions where a friendly, retro voice is desired.
The overall tone is cheerful and nostalgic, leaning toward mid-century display lettering and family-friendly signage. Its rounded weight and quirky curves make it feel approachable and slightly whimsical, with a hint of cartoon exuberance. The font reads as expressive and bold without feeling aggressive.
The design appears intended to deliver a bold, attention-grabbing serif with softened edges and a lively, handcrafted rhythm. Its construction prioritizes warmth and charm, aiming for memorable shapes that hold up well in prominent, large-size settings.
At larger sizes the distinctive soft serifs and lumpy curves become a defining personality feature, while in tighter settings the dark color and compact counters can make text feel blocky. Letterforms like the lowercase and numerals emphasize character over strict geometric regularity, reinforcing a decorative display intent.