Sans Other Ehmu 2 is a very bold, very narrow, low contrast, italic, tall x-height font visually similar to 'Dharma Gothic' and 'Dharma Gothic Rounded' by Dharma Type, 'Sharp Grotesk Latin' and 'Sharp Grotesk Paneuropean' by Monotype, and 'Herokid' by W Type Foundry (names referenced only for comparison).
Keywords: sports branding, posters, headlines, apparel, packaging, athletic, industrial, aggressive, high-impact, energetic, impact, speed, compact fit, ruggedness, display clarity, condensed, slanted, blocky, angular, rugged.
A condensed, slanted sans with heavy, blocky construction and a distinctly angular silhouette. Strokes are largely monolinear, with squared terminals and sharp diagonal cuts that create a chiseled, segmented look. Counters are tight and apertures are narrowed, producing dense letterforms with compact spacing and a strong vertical presence. The design maintains a consistent forward lean and a slightly irregular, carved rhythm across caps, lowercase, and numerals.
Best suited to short, high-impact text such as sports identities, event posters, promotional headlines, and bold labeling. It works well where a fast, aggressive voice is desired—on apparel graphics, energy/fitness packaging, and attention-grabbing UI banners—especially at medium to large sizes.
The overall tone is forceful and kinetic, evoking speed, grit, and competitiveness. Its hard edges and compressed stance read as assertive and utilitarian, with a sporty, action-oriented attitude.
The design appears intended to deliver maximum punch in a compact width while communicating motion through its consistent slant. The angular cut-ins and squared terminals suggest a deliberate “machined” or “carved” aesthetic aimed at energetic display typography.
Distinctive diagonal notches and wedge-like joins add texture that becomes more pronounced at larger sizes. The narrow internal spaces and dense black shapes can reduce clarity in small settings, but amplify impact in display use.