Sans Normal Gomub 2 is a light, normal width, low contrast, italic, normal x-height font.
Keywords: branding, packaging, posters, social, quotes, friendly, casual, approachable, lively, handwritten, human touch, casual clarity, friendly branding, soft modernity, rounded, soft, monoline, humanist, informal.
A slanted, monoline sans with rounded terminals and softly curved joins that keep the texture smooth and even. Proportions feel open and slightly narrow in places, with a lively rhythm driven by subtle stroke tapering and handwritten irregularities rather than strict geometric construction. Bowls and counters are generous and clean, while diagonals and curves stay fluid, giving the alphabet a cohesive, easygoing flow across both uppercase and lowercase. Numerals match the letterforms with simple, rounded shapes and an informal, handwritten cadence.
Well suited to short-to-medium display text where an approachable, informal voice is desired—brand marks, packaging copy, posters, invitations, social graphics, and quote-style headlines. It can also work for UI labels or product callouts when a human touch is preferred over a strictly technical look.
The overall tone is warm and personable, reading like neat marker or pen lettering rather than a rigid text face. Its gentle slant and softened endings add momentum and friendliness, making it feel conversational and modern without becoming loud or playful.
The font appears intended to deliver a clean, contemporary handwritten feel while preserving the clarity and simplicity of a sans structure. It prioritizes smooth rhythm, rounded forms, and a consistent slant to create an inviting tone that remains legible in common display scenarios.
Spacing appears comfortable and forgiving, supporting readable word shapes in longer lines. The design maintains consistency across cases, with uppercase forms remaining straightforward and the lowercase carrying most of the handwriting character.