Sans Superellipse Kujy 7 is a bold, very wide, low contrast, upright, normal x-height font visually similar to 'Clonoid' by Dharma Type, 'Premis' by Fenotype, and 'Midnight Motion' by Hipfonts (names referenced only for comparison).
Keywords: headlines, branding, logos, posters, packaging, modern, techy, friendly, confident, clean, impact, clarity, modernity, approachability, signage, geometric, superelliptical, rounded corners, soft-squared, blocky.
The design is a geometric sans with a superelliptical construction: bowls and counters are formed from rounded-rectangle curves rather than circles, producing a soft-squared feel. Strokes are uniform and dense, with smooth joins and rounded corners that keep the texture cohesive at large sizes. The shapes favor broad, open interiors (notably in O, C, e, and a), and terminals often end with softly squared edges, giving the letterforms a sturdy, engineered rhythm.
This font is well suited to branding, logos, product names, and packaging where a modern, sturdy voice is needed. It will perform especially well in headlines, posters, and UI/UX touchpoints such as app titles, navigation labels, and feature callouts, where its rounded-square geometry reads clearly and consistently. It can also work for short blocks of text when ample size and spacing are available, but it is most compelling as a display and titling face.
This typeface conveys a confident, contemporary tone with a distinctly tech-forward flavor. Its rounded geometry feels friendly and accessible, while the heavy presence and broad stance add a sense of strength and immediacy. Overall it reads as modern, clean, and slightly playful without becoming informal.
The font appears designed to deliver strong headline presence through broad proportions and compact, smooth geometry. The superelliptical curves and softened corners suggest an intention to merge a technical, constructed feel with a friendlier, more approachable surface. It prioritizes clean silhouettes and consistent texture for legibility and brand recognition at display sizes.
The numerals share the same soft-squared geometry and wide footprint, producing a cohesive, contemporary set for large-scale use. Counters tend to be generously sized for the overall weight, which helps maintain clarity in rounded forms. The overall rhythm is highly consistent across uppercase, lowercase, and figures, reinforcing a unified, constructed visual system.