Slab Square Ugris 3 is a regular weight, normal width, low contrast, italic, normal x-height font visually similar to 'Gonia' by Typogama (names referenced only for comparison).
Keywords: book typography, editorial, magazines, pull quotes, packaging, bookish, vintage, confident, warm, readable italic, editorial tone, classic character, sturdy emphasis, slab serif, bracketed serifs, calligraphic italic, ink-trap feel, open counters.
A slanted slab-serif design with sturdy, mostly low-contrast strokes and prominent, squared serifs that often show slight bracketing. The italic construction is clearly calligraphic: curves and joins are lively, with tapered transitions and a forward rhythm that gives words a flowing, continuous texture. Capitals feel broad and structured (notably the round letters), while lowercase forms are compact and readable with open counters and clear differentiation between similar shapes. Numerals follow the same sturdy, slightly oldstyle-leaning italic attitude, keeping a consistent color and cadence alongside text.
Well-suited for book and magazine typography where an italic voice is needed for emphasis, introductions, captions, or quotations. Its solid slabs also make it effective for pull quotes, headlines with a classic flavor, and brand or packaging applications that want a traditional yet confident tone.
The overall tone is literary and editorial, combining a traditional book-italic voice with a more assertive, slab-serif backbone. It reads as classic and trustworthy while still feeling energetic and slightly nostalgic, like printed matter with a tactile ink-on-paper character.
Likely intended as a readable italic slab-serif that bridges text utility with a distinctive, print-informed personality. The design appears aimed at delivering emphasis and rhythm in continuous reading while retaining enough heft and structure to stand out in editorial and branding contexts.
Serif terminals and diagonals create strong horizontal accents that help lines hold together at text sizes, while the italic slant adds momentum and emphasis without becoming overly delicate. The design’s consistent stroke weight keeps it stable in longer passages, and the sturdy serifs give it presence for short display phrases as well.