Sans Normal Dobay 28 is a light, wide, low contrast, upright, normal x-height font visually similar to 'Pluto Sans' by HVD Fonts (names referenced only for comparison).
Keywords: ui, editorial, branding, signage, presentations, clean, modern, neutral, friendly, technical, clarity, utility, modernity, neutral tone, minimalism, geometric, open apertures, rounded, even rhythm, minimal.
A clean sans with geometric construction and softly rounded curves. Strokes are consistently thin with minimal modulation, and the overall texture reads even and airy in both the alphabet grid and the paragraph sample. Round letters are close to circular, terminals are straightforward, and joins are smooth, giving the design a calm, engineered feel. Counters are generous and apertures stay open, supporting clarity in continuous text.
It works well for user interfaces, dashboards, and product surfaces where a light, uncluttered texture is desirable. The straightforward letterforms also suit editorial subheads, minimalist branding, and signage that benefits from open counters and simple geometry.
The font conveys a neutral, contemporary tone—quietly modern rather than expressive. Its restrained forms and consistent rhythm feel practical and approachable, suitable for interfaces and informational settings where clarity is prioritized.
The design appears intended as a versatile, modern-purpose sans that emphasizes clarity and visual consistency. Its geometry and restrained detailing suggest a focus on functional typography that remains polished in both short labels and longer reading samples.
The uppercase set looks orderly and stable with simple, geometric proportions, while the lowercase maintains a clear, contemporary feel with single-storey shapes where expected. Numerals are similarly streamlined and legible, matching the same minimal, rounded construction.