Sans Other Emgo 12 is a very bold, very wide, medium contrast, italic, tall x-height font visually similar to 'MyCRFT' by DM Founts (names referenced only for comparison).
Keywords: sports branding, motorsport, esports, posters, headlines, sporty, aggressive, futuristic, tech, action, speed emphasis, impact display, branding edge, tech aesthetic, slanted, extended, angular, blocky, compact counters.
A heavily slanted, extended sans with sharp, chamfered terminals and wedge-like joins that create a faceted, aerodynamic silhouette. Strokes are uniformly thick with tightly carved counters and frequent diagonal cuts, producing a compact, high-impact texture even at larger sizes. The glyphs lean forward consistently and show purposeful asymmetry in places, giving the alphabet a dynamic, engineered rhythm rather than a neutral, geometric one.
Best suited to short, prominent settings where speed and intensity are desirable—team identities, event and fight posters, esports overlays, product marks, and punchy headline systems. It will also work for logo-type and title treatments in tech or action entertainment, where the angular construction can carry the visual voice without additional decoration.
The overall tone is fast, forceful, and competitive—evoking speed culture, motorsport graphics, and action-oriented branding. Its hard angles and forward motion read as assertive and high-energy, with a slightly sci‑fi/industrial edge.
The design appears intended to deliver maximum motion and impact through a forward slant, extended proportions, and aggressively cut geometry. It prioritizes a strong silhouette and energetic rhythm for display typography rather than quiet, continuous reading.
Spacing appears tuned for impact: interior spaces are small, apertures are narrow, and many forms rely on angled cut-ins instead of curves, which strengthens a stencil-like, machined feel. Numerals match the same faceted construction and slant, keeping headings and data displays stylistically cohesive.