Serif Flared Omra 7 is a very bold, wide, high contrast, upright, normal x-height font.
Keywords: headlines, posters, packaging, branding, book covers, playful, retro, quirky, punchy, theatrical, display impact, retro flavor, expressive serif, brand presence, poster voice, flared, tapered, ink-trap-like, soft corners, bulb terminals.
A heavy display serif with strongly flared stroke endings and pronounced tapering through joins, creating a lively, sculpted silhouette. The letterforms show high stroke modulation with crisp wedge-like serifs and occasional bulbous terminals, plus subtle pinch points that resemble ink-trap behavior in tight curves. Counters are compact and the overall color is dense, while rounded letters (O, C, G) and the lowercase a/e show distinctive, soft-shouldered shapes that keep the texture animated. Numerals are similarly weighty and stylized, with curvy 2/3 and a compact, rounded 8 that match the font’s chunky rhythm.
Best suited to short, attention-grabbing settings such as headlines, event posters, packaging fronts, and distinctive brand marks. It can also work for book covers or promotional pull-quotes where its strong texture and lively silhouettes are an advantage, rather than for extended body copy.
The tone feels exuberant and slightly mischievous—bold enough to read as headline-forward, yet whimsical in its swelling terminals and bouncy shapes. It suggests a retro display sensibility with a handcrafted, poster-like energy rather than a reserved editorial voice.
The design appears intended to deliver maximum impact with a decorative serif voice, using flared endings and strong modulation to create a charismatic, vintage-leaning display presence. Its quirky curves and sculpted terminals prioritize personality and memorability over neutrality.
Spacing appears intentionally snug in the sample text, emphasizing a dark, impactful typographic block. The design’s flaring and tapering create strong internal rhythm, but the pronounced character in forms like J, Q, and the two-storey-looking movement in curves can make long passages feel busy at smaller sizes.