Sans Normal Burip 5 is a regular weight, normal width, low contrast, upright, normal x-height font.
Keywords: ui text, editorial, presentations, branding, signage, clean, modern, neutral, friendly, functional, readability, versatility, clarity, neutrality, modern utility, open apertures, humanist touch, rounded terminals, balanced spacing, smooth curves.
This is a clean, monolinear sans with smooth, rounded curves and largely uniform stroke thickness. Proportions feel balanced and contemporary, with open counters and generous apertures that keep shapes clear at text sizes. Terminals are predominantly straight or softly rounded, and curves transition smoothly into stems without sharp modulation. Spacing appears even and readable, with a steady rhythm across uppercase, lowercase, and numerals.
It suits interface and product copy where consistency and legibility are essential, and it performs well for general editorial text and presentations thanks to its open shapes and even spacing. The restrained, contemporary feel also makes it a solid choice for understated branding and clear wayfinding or signage where a neutral voice is preferred.
The overall tone is neutral and modern, prioritizing clarity over personality. It reads as approachable and practical, with a mild softness from its rounded curves that keeps it from feeling overly technical.
The design appears intended as a versatile workhorse sans: clear, steady, and broadly applicable across display-to-text scenarios. Its emphasis on open forms and smooth geometry suggests a focus on dependable readability while maintaining a modern, approachable finish.
Uppercase forms look straightforward and stable, while the lowercase shows a subtle humanist influence in its proportions and curve handling. Numerals are simple and legible, matching the text color and rhythm of the letters without calling attention to themselves.