Sans Normal Ipmuj 7 is a very bold, wide, low contrast, upright, normal x-height font visually similar to 'Jostern' by EMME grafica, 'Core Sans A' and 'Core Sans AR' by S-Core, 'Amsi Pro' and 'Amsi Pro AKS' by Stawix, 'Meutas Soft' by Trustha, and 'Artico' and 'Artico Soft' by cretype (names referenced only for comparison).
Keywords: posters, headlines, packaging, children’s, stickers, playful, friendly, chunky, quirky, handmade, handmade feel, playful display, friendly impact, informal branding, rounded, blobby, soft, bouncy, irregular.
A heavy, rounded sans with chunky strokes and softly inflated forms. The outlines show deliberate irregularity—subtle wobble, uneven terminals, and slightly varied curve tension—creating a handmade, stamped feel rather than a mechanically perfect geometry. Counters are compact but generally open enough to keep letterforms recognizable, while joins and corners are often eased into bulbous, rounded transitions. The texture is dense and lively, with small variations in silhouette that add character across both uppercase and lowercase.
Best used at display sizes where its rugged, rounded silhouettes can carry personality—posters, headlines, product packaging, and playful branding. It also fits children’s or craft-oriented graphics, labels, stickers, and short social media slogans where a friendly, attention-grabbing texture is desired. For longer text, it works most effectively in short bursts or emphasized callouts.
The font conveys a warm, humorous tone with a casual, approachable personality. Its blobby shapes and imperfect edges feel crafty and tactile, suggesting something friendly and informal rather than corporate or restrained. The overall impression is energetic and mischievous, suited to designs that benefit from a conspicuous, lighthearted voice.
Likely designed to provide a bold, characterful sans that feels hand-cut or rubber-stamped while remaining broadly legible. The intentional outline wobble and softened geometry appear aimed at adding warmth and informality to high-impact display typography.
Uppercase forms read as stout and blocky, while the lowercase keeps a similarly chunky rhythm with simplified shapes that prioritize bold presence over fine detail. Numerals follow the same soft, irregular construction, giving figures a playful, poster-like impact.