Sans Normal Nylav 10 is a very bold, normal width, low contrast, upright, normal x-height font visually similar to 'Gilroy' by Radomir Tinkov, 'Mister London' and 'Point Panther' by Sarid Ezra, 'Meutas' and 'Meutas Soft' by Trustha, and 'Hartwell' by W Type Foundry (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, logos, bold, friendly, playful, confident, retro, impact, approachability, clarity, brand voice, display strength, rounded, geometric, soft corners, compact, high impact.
A heavy, geometric sans with broad, rounded bowls and softened joins that keep the dense weight from feeling harsh. Curves are built from near-circular forms (notably in C, O, Q, and lower-case o/c/e), while terminals and crossbars tend toward straight, squared cuts, creating a clean, poster-like rhythm. The lowercase is compact with sturdy stems, simple single-storey a and g, and wide, open counters that preserve clarity at large sizes. Numerals are similarly weighty and simplified, with a round 0 and robust, blocky 1–7 forms suited to headline use.
Best suited to headlines, posters, brand marks, and packaging where strong presence and quick recognition are needed. It performs well in short text bursts such as hero copy, labels, and social graphics, especially at medium-to-large sizes where its rounded geometry and counters can breathe.
The overall tone is assertive but approachable: big, graphic shapes communicate confidence, while the rounded construction adds warmth and a slightly playful, vintage-leaning feel. It reads as contemporary display type with a nod to mid-century bold signage and packaging.
The design appears intended as a high-impact display sans that balances geometric construction with friendly rounding, aiming for maximum visibility and a distinctive, approachable voice in branding and promotional typography.
Spacing appears tuned for display, with tight internal shaping and consistent stroke mass that produces strong word silhouettes. Distinctive features include the very circular O-family, a pronounced Q tail, and chunky, simplified diagonals in letters like K, V, W, and X.