Slab Square Ugmav 2 is a regular weight, normal width, low contrast, italic, normal x-height font visually similar to 'Newslab' by Latinotype (names referenced only for comparison).
Keywords: book typography, editorial text, magazines, pull quotes, introductions, literary, editorial, scholarly, classic, refined, text emphasis, editorial voice, literary tone, classic utility, slab serifs, bracketed serifs, calligraphic slant, ink-trap feel, oldstyle figures.
This typeface is an italic slab serif with sturdy, rectangular serifs and softly bracketed joins that keep the forms smooth rather than rigid. Strokes are low-contrast overall, with a noticeable pen-like modulation in curves and diagonals, and a consistent rightward slant across both cases. Capitals are relatively wide with generous interior counters, while lowercase shows lively shaping (notably in the a, e, f, g, and y) and a readable, moderate x-height. Numerals appear oldstyle with varying heights and a flowing rhythm that matches the text face; terminals and crossbars tend toward flat, squared endings that reinforce the slab character.
It is well suited to long-form editorial and book typography where an italic is needed for emphasis, citations, or narrative voice. The sturdy slab serifs and clear counters also make it effective for magazine features, pull quotes, and section openers where a refined but grounded texture is desired.
The overall tone feels bookish and cultivated, balancing traditional authority with a warm, human rhythm. Its italic energy reads as expressive and literary rather than sporty, making it feel suited to narrative and editorial settings. The slab serifs add a grounded, dependable voice while the calligraphic slant keeps it personable.
The design appears intended to provide a readable, text-centric italic that blends classical proportions with the stability of slab serifs. It aims for a distinctive editorial voice—lively and calligraphic—while maintaining consistent, dependable structure for continuous reading.
Spacing and rhythm in the sample text suggest a text-oriented design with comfortable word shapes and clear differentiation between similar forms. The italic is fairly continuous—more of a true italic construction than a simple slanted roman—so it carries motion and emphasis even at larger sizes.