Serif Flared Esduh 2 is a regular weight, normal width, medium contrast, upright, normal x-height font.
Keywords: book text, editorial, magazines, branding, headlines, classic, scholarly, refined, literary, authoritative, readability, tradition, authority, editorial tone, subtle character, oldstyle, bracketed, calligraphic, crisp, balanced.
This typeface is a serif with clearly bracketed, slightly flared terminals and moderately modulated strokes. The curves are smooth and generous, with open counters and a steady, bookish rhythm in text. Serifs are sharp and well-defined rather than blocky, and many joins show a subtle calligraphic swelling that gives stems a gently sculpted feel. Uppercase forms are stately and fairly traditional; lowercase shows sturdy proportions with a compact, readable structure and a single-storey g in the sample.
It performs well for long-form reading such as books, essays, and editorial layouts, where its open shapes and measured contrast support comfortable texture. It also suits mastheads, section headings, and brand systems that want a traditional serif voice with a slightly chiseled, flared finish.
Overall, it conveys a classic, editorial tone—confident and cultivated without feeling ornamental. The subtle flare and crisp finishing add a hint of gravitas, making it feel suited to serious, text-forward communication.
The design appears intended to deliver a dependable, classical reading experience while adding subtle character through flared stroke endings and carefully shaped serifs. It balances tradition with a touch of sculpted detail, aiming for clarity, authority, and typographic elegance.
In the figures, the numerals have a traditional, serifed appearance with noticeable stroke modulation that helps them sit comfortably alongside text. The rhythm in the sample paragraph stays even at display sizes, suggesting a design that prioritizes clarity and conventional typographic color over quirks or extremes.