Sans Normal Delib 7 is a regular weight, narrow, low contrast, upright, normal x-height font.
Keywords: branding, packaging, posters, headlines, signage, friendly, casual, approachable, playful, clean, humanized modernism, approachability, warm branding, informal clarity, rounded, humanist, open apertures, soft corners, quirky.
A rounded sans with gently irregular, hand-drawn-feeling geometry and soft terminals. Strokes are fairly even and smooth, with subtle wobble in curves and slight variation in how verticals and diagonals sit, giving an organic rhythm. Counters are open and generous, and many forms lean on simple circular/oval construction; diagonals (V, W, Y, K) and the top arm of T show a lightly off-kilter, informal balance. Lowercase forms are straightforward and readable, with a single-storey a and g and compact, rounded joins in letters like m and n.
Works well for branding and packaging that benefit from an approachable, modern voice, as well as posters, signage, and short-to-medium headlines where the friendly irregularity adds character. It can also support body text in larger sizes when a casual, human tone is desired.
The overall tone is friendly and informal, with a lightly quirky, handcrafted energy that keeps it from feeling corporate or rigid. It reads as welcoming and contemporary, suitable for designs that want warmth without becoming overtly decorative.
Likely designed to provide a clean, rounded sans foundation with a deliberately humanized finish—balancing simple geometric forms with small irregularities to create warmth and personality in everyday typography.
Round letters like O and Q feel especially prominent and soft, while punctuation and numerals keep the same simplified, even-stroke approach. The slight unevenness in curvature and alignment gives text a conversational texture, particularly noticeable in longer sample lines.