Sans Superellipse Sonoy 1 is a very bold, narrow, medium contrast, upright, normal x-height font visually similar to 'FTY Konkrete' by The Fontry (names referenced only for comparison).
Keywords: headlines, posters, packaging, signage, sports branding, industrial, poster, sporty, retro, authoritative, space saving, strong impact, condensed, blocky, rounded corners, squared curves, high impact.
A condensed, heavy sans with squared-off curves and rounded-rectangle construction throughout. Strokes are thick and largely uniform, with crisp verticals and blunt terminals that keep counters tight. Round letters like O/C/G read as superelliptical bowls rather than true circles, and the overall geometry feels engineered and compact. The lowercase follows the same rigid, built-up logic, with sturdy stems, compact apertures, and simple, utilitarian forms.
Best suited to short, high-impact settings such as headlines, posters, and bold callouts where space is limited. It also fits branding and packaging that benefits from compact width and a sturdy, engineered look, as well as signage and wayfinding when set at generous sizes.
The tone is forceful and utilitarian, projecting a no-nonsense, industrial confidence. Its compressed width and dense blackness create a poster-like urgency, while the softened corners keep it from feeling sharp or aggressive. Overall it suggests retro signage and bold display typography with a functional, modern edge.
The design appears intended to maximize impact and economy of space while maintaining a clean, constructed aesthetic. By combining condensed proportions with rounded-rectangle curves and blunt terminals, it aims for strong display presence with a controlled, industrial voice.
The font’s narrow proportions and tight internal spaces create strong vertical rhythm, especially in text. Distinctive superelliptical bowls and squared shoulders give it a consistent, mechanical silhouette that remains recognizable across caps, lowercase, and numerals.