Sans Normal Wubip 7 is a regular weight, wide, low contrast, upright, short x-height font.
Keywords: headlines, posters, packaging, kids, menus, playful, handmade, quirky, friendly, casual, hand-lettered feel, approachability, informal display, warmth, rounded, inked, wobbly, soft, chunky.
A rounded, hand-drawn sans with softly irregular contours and a noticeably inked edge. Strokes are generally even but show natural wobble and slight swelling, giving letters a cut-from-marker feel rather than geometric precision. Counters are open and simple, terminals are blunt and rounded, and overall proportions are on the wide side with steady spacing that keeps word shapes readable. The lowercase appears compact with modest ascenders/descenders, while capitals stay simple and sturdy, maintaining a consistent, informal rhythm across text.
Works best for short to medium-length display settings such as posters, playful branding, packaging labels, menus, and social graphics. It can also suit kid-oriented or hobby/craft contexts where an informal, handmade voice is desirable, while body text may benefit from generous size and leading to preserve clarity.
The font reads as approachable and lightly mischievous, with a craft-paper or doodled quality that keeps it from feeling corporate. Its uneven outlines add warmth and personality, suggesting a human touch and an easygoing tone.
Likely designed to mimic casual hand lettering with rounded forms and subtle irregularity, prioritizing friendliness and character over strict uniformity. The goal appears to be an everyday sans that feels human and tactile while staying clear enough for common display copy.
The texture-like edge and subtle per-glyph irregularity become more noticeable at larger sizes, where the handmade character turns into a deliberate stylistic feature. Numerals match the same rounded, casually drawn construction, helping mixed text (names, prices, short codes) feel cohesive.