Serif Normal Moloh 10 is a bold, wide, very high contrast, upright, normal x-height font.
Keywords: headlines, editorial, magazines, posters, branding, luxury, dramatic, classic, authoritative, display emphasis, editorial polish, brand sophistication, classic refinement, didone-like, bracketed, ball terminals, crisp, sculpted.
A high-contrast serif with crisp, hairline thins and weighty vertical stems, producing a sharp black–white rhythm on the page. Serifs are finely cut and generally bracketed, with occasional pointed or beak-like details that add a sculpted, slightly calligraphic finish. Terminals often resolve into small balls or teardrops (notably in letters like c, f, j, y), while bowls are round and tightly tensioned, keeping counters clean and bright. Capitals feel stately and evenly proportioned, and the overall spacing reads controlled and formal at display sizes.
This font is well suited to headlines, magazine and editorial typography, and brand marks where sharp contrast and refined serifs can be appreciated. It will also work for posters and pull quotes, especially when set with generous leading and careful tracking to preserve the delicate hairlines.
The tone is refined and emphatic, balancing classic bookish credibility with a fashionable, high-drama sheen. Strong contrast and sharp finishing details give it an editorial, luxury feel that reads as confident and slightly theatrical rather than casual.
The design appears intended to deliver a contemporary take on a classic high-contrast serif, pairing rigorous vertical stress and crisp hairlines with expressive terminals for extra distinction. It aims to provide strong presence in display settings while maintaining conventional serif letterforms and readable proportions.
The figures and capitals share the same high-contrast logic, with curved forms showing pronounced swelling and very thin joins. Details like the lively Q tail and the curled descenders (g, j, y) introduce a subtle ornamental character without turning the design into a script or decorative face.