Serif Normal Ipnun 10 is a light, normal width, medium contrast, upright, normal x-height font visually similar to 'Plush' by Fontfabric (names referenced only for comparison).
Keywords: books, editorial, body text, magazines, journals, classic, literary, formal, scholarly, readability, tradition, editorial tone, print text, timelessness, bracketed, oldstyle, humanist, bookish, crisp.
A traditional serif with bracketed serifs, gently modulated strokes, and slightly soft, calligraphic joins. Capitals are stately with open counters and restrained detailing, while the lowercase shows a warm, oldstyle flavor with a two-storey “a” and “g,” a gently angled crossbar on “e,” and a moderate, readable rhythm. Serifs are not razor-thin; terminals feel rounded and print-friendly, and spacing reads even in text, with slightly narrower letters like “f” and “t” balancing wider rounds such as “o” and “e.” Numerals are proportional with classic forms (notably the curved “2” and open-top “4”), matching the text tone.
Well suited for long-form reading in books, essays, and journal-style layouts, as well as magazine and newspaper-like editorial typography. It can also serve for formal headings, pull quotes, and captions where a traditional serif voice is appropriate.
The overall tone is classic and bookish, with an academic, editorial sensibility. It feels authoritative and familiar rather than showy, suitable for reading-heavy settings where a traditional voice is desired.
The design appears intended as a dependable, conventional text serif that delivers a familiar page color and comfortable reading rhythm. Its moderated contrast and bracketed serifs suggest an emphasis on legibility and a print-oriented, literary character.
In the text sample, the face maintains clarity at larger sizes with stable verticals and unobtrusive contrast, giving a calm texture across lines. The design favors conventional forms and conservative proportions, emphasizing continuity and readability over stylization.