Script Guso 7 is a bold, narrow, low contrast, italic, short x-height font.
Keywords: headlines, branding, packaging, posters, quotes, retro, friendly, casual, handcrafted, lively, sign lettering, casual script, approachability, display emphasis, brand warmth, brushy, rounded, slanted, connected, looping.
A slanted, brush-script style with rounded terminals and smooth, continuous strokes that frequently connect in lowercase text. Letterforms are compact and slightly condensed, with a bouncy baseline rhythm and consistent, low-contrast stroke weight. Capitals are simplified and upright-leaning compared to the more flowing lowercase, using soft curves and occasional entry/exit swashes rather than high ornamentation. Numerals follow the same handwritten logic, with open counters and gently curved forms that stay visually consistent with the alphabet.
Best suited for short-to-medium display settings where a handwritten script feel is desirable, such as logos, product packaging, café or boutique signage, posters, and pull quotes. It can also work for invitations or social graphics when an informal, friendly script is preferred over formal penmanship.
The font conveys an easygoing, personable tone—more like quick sign lettering than formal calligraphy. Its soft curves, steady stroke presence, and lively slant give it a warm, retro-leaning friendliness suited to approachable branding and informal messaging.
The design appears intended to emulate confident brush lettering with a controlled, repeatable rhythm—delivering a casual script voice that stays bold and legible in display use while maintaining a handcrafted, personal character.
In longer lines the connected lowercase creates a smooth script texture, while the capitals act as clear visual anchors at word starts. Spacing feels tight and rhythmic, emphasizing word shapes and motion rather than crisp, mechanical regularity.