Sans Normal Ugmap 3 is a bold, normal width, high contrast, italic, normal x-height font visually similar to 'Le Monde Sans Std' by Typofonderie (names referenced only for comparison).
Keywords: headlines, posters, branding, sports, packaging, dynamic, assertive, sporty, editorial, modern, emphasis, impact, motion, display, modernity, slanted, crisp, angular, compact, punchy.
This typeface is a slanted, high-contrast design with smooth, rounded bowls and sharply tapered terminals. Strokes show clear thick–thin modulation, with a calligraphic feel in the diagonals and a consistent forward lean across capitals, lowercase, and numerals. Curves are clean and fairly tight, counters are well-defined, and joins are firm rather than soft, producing a crisp rhythm. Overall spacing reads moderately compact, supporting dense setting while keeping individual forms distinct.
Best suited for headlines, short paragraphs, and display roles where a strong italic voice is desired—such as branding, campaigns, sports or lifestyle graphics, and packaging. It can work for brief editorial emphasis or pull quotes, but the pronounced slant and contrast make it most effective when used large or as an accent rather than extended body text.
The tone is energetic and confident, combining a contemporary, performance-driven slant with a slightly formal, editorial polish. Its sharp finishing and pronounced contrast add drama and speed, making text feel active and emphatic even at short lengths.
The design appears intended to deliver a bold, fast-moving typographic voice that merges clean, rounded construction with assertive calligraphic contrast. It aims to add emphasis and momentum in contemporary layouts while staying legible and cohesive across letters and figures.
Capitals present as sturdy and slightly wide in impact due to the heavy main strokes, while the lowercase maintains a steady x-height and a brisk, forward-moving texture. Numerals follow the same contrast and slant, giving figures a lively, attention-grabbing presence in headings and callouts.