Sans Superellipse Ubgid 2 is a very bold, normal width, low contrast, upright, normal x-height font visually similar to 'Apercu Condensed' by Colophon Foundry, 'MVB Diazo' by MVB, and 'PF DIN Text' by Parachute (names referenced only for comparison).
Keywords: headlines, posters, packaging, branding, stickers, friendly, punchy, playful, retro, cartoonish, impact, approachability, display emphasis, soft geometry, rounded, soft corners, blocky, compact, sturdy.
A heavy, rounded sans with broad strokes and softly squared (superelliptical) curves. The letterforms feel compact and sturdy, with gently flattened bowls and rounded-rectangle counters that keep the texture dense and even. Terminals are blunt and clean, and the overall geometry leans toward simple, blocky silhouettes rather than sharp precision. Spacing appears slightly tight in text, reinforcing a bold, poster-like rhythm and strong word shapes.
Best suited to headlines, posters, packaging, and branding where a friendly but forceful presence is needed. It also works well for stickers, labels, and playful UI moments where large sizes and short phrases benefit from chunky, rounded forms.
The tone is upbeat and approachable, with a confident, chunky presence that reads as playful rather than severe. Its soft corners and inflated shapes suggest a lighthearted, retro sign-painting or cartoon-title energy while still staying clean and legible.
Likely designed to deliver maximum impact with minimal fuss: a bold, approachable display sans that stays readable while projecting a soft, geometric personality. The consistent rounded-rectangle construction suggests an intention to feel modern and clean, yet fun and informal.
Round characters like O, C, and G show a squarish roundness that gives the face a distinctive, stamp-like personality. The numerals match the same sturdy construction and blunt detailing, helping the font maintain a consistent, emphatic voice across headings and short bursts of copy.