Sans Normal Welif 10 is a very bold, wide, medium contrast, italic, normal x-height font.
Keywords: headlines, posters, branding, packaging, sportswear, playful, retro, friendly, sporty, expressive, expressive display, friendly impact, retro flavor, motion emphasis, rounded, soft, bouncy, brushy, swashy.
A heavy, right-slanted sans with rounded, cushion-like strokes and compact counters. Forms are built from broad, smooth curves with gently tapered joins and a subtle brush-like modulation, giving the letters a lively, handwritten rhythm while staying largely monoline in impression. Terminals are mostly soft and slightly flared, and several shapes feature small hooked or teardrop endings that add motion. The overall set reads wide and confident, with sturdy numerals and simplified, highly curved construction that favors bold silhouettes over fine detail.
Best suited to display typography such as headlines, posters, signage, and logo wordmarks where its bold, rounded slant can carry personality. It also fits packaging and apparel graphics, especially where a friendly, energetic tone is desired. For longer passages, it will perform best at larger sizes with generous spacing.
The font conveys an upbeat, informal energy with a nostalgic, mid-century display feel. Its bouncy slant and soft terminals make it feel friendly and approachable, while the weight and speed of the forms suggest motion and showmanship.
The design appears intended to deliver a bold, italicized sans voice with soft geometry and a touch of brush-like flair, prioritizing punchy presence and an upbeat, retro-leaning character in display contexts.
In text settings the heavy strokes create strong word shapes, but the tight apertures and compact counters can reduce clarity at smaller sizes. The figures and capitals maintain a consistent, rounded logic that suits emphatic headlines and short bursts of copy.