Sans Normal Alkil 12 is a bold, very wide, medium contrast, upright, normal x-height font visually similar to 'LCT Picon' by LCT and 'Allumi Std' by Typofonderie (names referenced only for comparison).
Keywords: headlines, branding, posters, signage, packaging, confident, friendly, modern, clean, straightforward, clarity, impact, modern branding, readability, rounded, geometric, open counters, high legibility, sturdy.
A heavy, geometric sans with broad proportions and rounded, near-circular bowls. Strokes are sturdy and fairly uniform, with clean terminals and generous apertures that keep counters open even at large display weights. The uppercase is wide and stable, while the lowercase shows simple, utilitarian construction (single-storey a and g) and compact joins that maintain a steady rhythm in text. Numerals are similarly robust, with smooth curves and wide set widths that match the overall expansive stance.
Best suited to display applications where a strong, wide voice is helpful—headlines, brand wordmarks, posters, and wayfinding. It can also work for short-to-medium text in marketing contexts when you want maximum clarity and a confident, contemporary presence.
The overall tone is direct and self-assured, with a friendly approachability coming from the rounded geometry and open interior spaces. It reads as contemporary and functional rather than decorative, projecting clarity and strength without feeling aggressive.
Designed to deliver a bold, roomy sans-serif voice built on simple geometric forms, prioritizing clarity, open counters, and a strong silhouette for high-impact reading.
The wide set and large internal counters make the shapes feel spacious in headlines, while the consistent stroke logic keeps paragraphs from looking overly busy. Round letters (O/Q/0) are especially prominent and contribute strongly to the font’s geometric character.