Print Imdop 7 is a regular weight, wide, low contrast, upright, short x-height font.
Keywords: posters, packaging, kids, social, branding, playful, casual, handmade, friendly, quirky, handmade feel, approachability, informal display, signage clarity, rounded, chunky, brushy, bouncy, informal.
A casual, hand-drawn print with thick, low-contrast strokes and softly rounded terminals. Letterforms are built from slightly uneven, brush-like outlines that keep a consistent weight while allowing natural wobble and variable character widths. Proportions skew wide with generous counters, and the baseline rhythm is lively with small shifts in stance and curve tension. Uppercase shapes are simplified and bold, while lowercase forms stay compact with short ascenders/descenders and minimal internal detail, supporting a chunky, easygoing texture in text.
Best suited for display settings where personality matters more than strict regularity, such as posters, packaging, storefront signage, social graphics, and branding marks that want an informal, friendly tone. It can also work for short blocks of text in invitations or editorial callouts where a handmade feel is desirable.
The overall tone is warm and approachable, with a playful, homemade energy that feels like marker lettering on a sign or notebook page. Its irregularities read as intentional personality rather than roughness, giving headlines a lighthearted, conversational voice.
The design appears intended to capture the immediacy of hand-lettered print in a clean, usable font: bold strokes for strong visibility, simplified forms for quick recognition, and enough natural variation to keep the texture human and lively.
Curves tend to be open and slightly flattened, and joins often show subtle angle changes that mimic quick pen lifts. Numerals match the letterforms with the same rounded, hand-rendered construction and sturdy presence, helping mixed text feel cohesive.