Slab Normal Kurev 4 is a very light, very wide, low contrast, upright, normal x-height font.
Keywords: headlines, magazine, branding, packaging, posters, refined, airy, editorial, calm, classic, editorial elegance, subtle sophistication, clean titling, lightweight slab, delicate, open, graceful, spacious, crisp.
A very light, spacious serif with broad proportions and a measured, upright stance. Strokes remain evenly thin with minimal modulation, and the serifs read as small, squared terminals that sit cleanly on the ends of stems and arms. Curves are generous and open—especially in round letters—while spacing is ample, producing a calm rhythm at display sizes. The lowercase shows gentle calligraphic touches in a few joins and terminals (notably in the two-storey g and the ear/fin-like details on some letters), adding refinement without breaking overall regularity.
Works best for headlines, pull quotes, magazine and book titling, and brand applications where an airy, upscale impression is desired. It can also suit packaging and poster typography when printed large enough to preserve its fine details.
The overall tone is elegant and restrained, leaning toward editorial sophistication rather than exuberance. Its thin, wide build conveys lightness and clarity, with a composed, slightly formal character suited to polished typography.
The design appears intended to offer a clean, plain-spoken slab-serif foundation with a markedly light touch and wide proportions. It aims for modern editorial elegance—crisp and open—while keeping the overall structure conventional and easy to set.
The numerals and punctuation mirror the same delicate construction, with rounded forms and subtle finishing details that keep the set cohesive. In running text the wide letterforms and fine strokes emphasize whiteness and openness, making it feel more like a headline or titling face than a dense text workhorse at small sizes.