Sans Normal Nolon 13 is a very bold, normal width, low contrast, upright, normal x-height font visually similar to 'Mesveda' by Agny Hasya Studio, 'Innova' by Durotype, 'FF Infra' by FontFont, and 'Mundial Narrow' by TipoType (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, bold, friendly, modern, confident, sporty, impact, clarity, modern branding, geometric consistency, approachability, rounded, geometric, compact, blocky, crisp.
A heavy, geometric sans with round counters, broad curves, and flat, decisive terminals. The forms are compact and sturdy, with smooth circular bowls (O, C, G, e) paired with straight-sided stems and simple joins. Corners are largely softened by curvature rather than sharp angles, giving the alphabet a uniform, engineered rhythm. Numerals match the letterforms with wide, closed shapes and strong horizontals, keeping the set visually consistent at display sizes.
This style performs best where strong presence and immediate legibility are needed: headlines, posters, logos/wordmarks, packaging, and retail or wayfinding signage. Its compact, rounded construction also suits short UI labels and badges when a firm, friendly emphasis is desired.
The overall tone is assertive and upbeat, combining punchy weight with approachable, rounded geometry. It reads as contemporary and practical rather than delicate, with a straightforward voice suited to attention-grabbing headlines and branding.
The design appears intended to deliver maximum impact with clean geometric construction and minimal stroke modulation, prioritizing clarity and consistency across letters and numerals. Its rounded bowls and simplified shapes suggest a focus on modern branding and display typography that remains approachable.
Uppercase characters feel especially solid and emblematic, while lowercase maintains clarity through large counters and simple constructions (single-storey a and g). The ampersand is compact and weighty, and punctuation and dots appear bold enough to hold their own in dense settings.