Sans Normal Okdem 23 is a bold, normal width, low contrast, upright, normal x-height font visually similar to 'Capitana' by Floodfonts, 'Apres' by Font Bureau, 'Endeavor' by Lucas Tillian, 'Geograph' by Sarah Khan, and 'Transat Text' by Typetanic Fonts (names referenced only for comparison).
Keywords: headlines, branding, posters, packaging, signage, modern, confident, friendly, clean, straightforward, clarity, impact, versatility, modernity, geometric, rounded, compact, crisp, high-clarity.
A heavy, geometric sans with simple construction and smooth, round curves paired with flat terminals. Letterforms are compact and efficiently proportioned, with generous counters that stay open even in dense text. Curves are notably circular (especially in C, O, Q, and G), while verticals and diagonals remain sturdy and consistent, giving the design a stable, even rhythm. The lowercase shows a two-storey “a” and single-storey “g,” with a sturdy, short-armed “t” and clean, straightforward numerals.
Works well for headlines, brand marks, packaging, and promotional graphics where a solid, modern sans presence is desirable. It also suits UI labels, wayfinding, and short to medium text blocks that benefit from open counters and clear, geometric letterforms.
The overall tone is modern and confident with an approachable, friendly edge. Its rounded geometry and uncluttered details feel contemporary and utilitarian rather than decorative, projecting clarity and directness.
The design appears intended as a contemporary geometric workhorse: strong, compact, and highly legible with minimal stylistic distraction. It prioritizes consistent shapes, open interiors, and a robust silhouette for clear communication across display and text contexts.
At display sizes the shapes read as crisp and architectural, while in paragraph settings the tight, compact forms create a dense but controlled texture. The numerals and uppercase are especially assertive, making the design well-suited to situations where strong typographic presence is needed.