Sans Superellipse Kuli 7 is a bold, very wide, low contrast, upright, tall x-height font visually similar to 'Aspire' and 'Aspire SmallCaps' by Grype (names referenced only for comparison).
Keywords: headlines, branding, logotypes, posters, ui display, futuristic, tech, industrial, sporty, sci‑fi, modernize, differentiate, tech signaling, display impact, systematic geometry, rounded corners, squared curves, modular, geometric, streamlined.
A geometric sans built from rounded-rectangle and superellipse-like forms, with generously rounded corners and mostly uniform stroke weight. Counters tend to be squarish and open, and terminals often finish flat with softened edges, creating a clean, engineered feel. Proportions are expansive with broad letterforms and a steady rhythm; curves are restrained and frequently resolved into radiused angles rather than circular bowls. The lowercase maintains a large x-height with compact ascenders/descenders, supporting dense setting while keeping a crisp, structured silhouette.
Best suited for display typography where its wide, rounded-rect geometry can set a strong, contemporary voice—titles, posters, packaging, and tech or sports branding. It can also work for interface or dashboard-style labels when set with ample size and spacing to preserve the squarish counters.
The overall tone is modern and machine-made, evoking interfaces, instrumentation, and sci‑fi branding. Its rounded-square geometry reads friendly enough to avoid harshness, but still feels assertive and performance-oriented.
The design appears intended to deliver a sleek, contemporary sans with a distinctive superellipse construction—prioritizing a unified geometric system, strong presence, and a futuristic tone for prominent, brand-facing typography.
Distinctive details include the superelliptical “O/0” construction and the consistent corner radii across rounds, diagonals, and joints, which gives the alphabet a cohesive, modular texture. The wide stance and squared bowls create strong word shapes in headlines, while the simplified interior spaces can tighten readability at smaller sizes.