Sans Normal Pemun 5 is a very bold, normal width, medium contrast, upright, normal x-height font visually similar to 'AKsans' by AKTF, 'Dexa Pro' by Artegra, 'Copperplate New' by Caron twice, 'EquipCondensed' by Hoftype, and 'Basic Sans Cnd' by Latinotype (names referenced only for comparison).
Keywords: headlines, posters, packaging, branding, signage, friendly, playful, chunky, confident, retro, impact, approachability, display clarity, retro flavor, rounded, soft corners, bulky, compact, punchy.
A heavy, rounded sans with broad, compact forms and softened corners throughout. Strokes are thick and consistent, with subtly irregular, slightly organic shaping that keeps the silhouettes from feeling purely geometric. Counters are relatively small for the weight, apertures tend to be tight, and curves (C, G, O, S) read as smooth, full, and sturdy. The rhythm is dense and blocky, giving both uppercase and lowercase a strong, poster-like presence.
Best suited for headlines, posters, packaging, and bold branding where a friendly, attention-grabbing voice is needed. It also works well for short bursts of text like signage, labels, and social graphics, especially when set with generous spacing to keep counters from closing up.
The overall tone is warm and approachable, with a playful, slightly retro feel. Its chunky proportions and soft edges make it feel friendly rather than aggressive, while the bold color on the page communicates confidence and impact.
The font appears designed to deliver high-impact readability with a personable character—combining sturdy, rounded shapes with slightly softened, informal detailing to avoid a sterile geometric feel.
The design prioritizes solid silhouettes and even color over airy openness, so it looks especially strong at larger sizes. The numerals match the letterforms in weight and roundness, maintaining a consistent, cohesive texture across mixed alphanumerics.