Sans Normal Kumey 7 is a bold, normal width, low contrast, italic, normal x-height font visually similar to 'Appalachia' by Sehr Type (names referenced only for comparison).
Keywords: headlines, posters, branding, sportswear, packaging, modern, sporty, dynamic, confident, friendly, impact, emphasis, modernity, energy, geometric, rounded, clean, compact, oblique.
A heavy, forward-slanted sans with smooth, rounded curves and consistently low stroke contrast. The construction leans geometric—counters are open and fairly circular—while terminals are clean and largely unadorned. Proportions feel compact and efficient, with sturdy verticals and broad bowls that keep forms clear at display sizes. The uppercase reads assertive and stable, and the lowercase maintains a simple, contemporary rhythm with rounded joins and straightforward shapes.
Best suited for short to medium-length display settings where a strong, dynamic voice is desirable—headlines, posters, brand marks, and packaging. It can also work for sporty or tech-adjacent marketing systems where bold, oblique emphasis is a core part of the visual identity.
The overall tone is energetic and contemporary, with an athletic, motion-forward feel driven by the oblique stance and dense weight. It comes across confident and approachable rather than formal, suited to branding that wants impact without sharp aggression.
The design appears intended to deliver high-impact readability with a modern, energetic slant, combining geometric roundness with a dense, sturdy weight for standout presence in promotional and brand-forward contexts.
In the sample text, the slant and weight create strong word shapes and high presence, while the rounded geometry helps soften the voice. Numerals match the same robust, curved construction, keeping a cohesive texture across mixed alphanumerics.