Sans Contrasted Yavi 7 is a regular weight, normal width, very high contrast, italic, normal x-height font.
Keywords: headlines, editorial design, fashion branding, posters, pull quotes, editorial, fashion, elegant, dramatic, refined, luxury tone, headline impact, expressive italic, editorial flair, calligraphic, tapered, crisp, airy, high-waisted.
This typeface is a sharply slanted, high-contrast design with a crisp, cut-metal feel. Strokes swing from hairline-thin to bold, with pointed terminals and tapered joins that create a fast, elegant rhythm across words. The letterforms are narrow-to-moderate in their internal spacing but show noticeable width variation by character, and many shapes feel slightly compressed and tall. Curves are smooth and controlled, counters are relatively open, and the overall texture alternates between delicate hairlines and strong black strokes for a lively, upscale presence.
Best suited to headlines, subheads, deck copy, and short-form editorial typography where contrast and slant can be appreciated. It can also work well for fashion and beauty branding, event posters, and high-impact pull quotes, especially at medium to large sizes where hairlines remain clear.
The tone is polished and dramatic, leaning toward fashion and magazine sophistication. Its sharp angles and glossy contrast convey confidence and luxury, while the italic motion adds energy and forward momentum. Overall it reads as refined and expressive rather than quiet or utilitarian.
The design intent appears to be a contemporary, high-fashion italic with pronounced contrast and sharp finishing, optimized for expressive display typography. It prioritizes elegance, movement, and visual sparkle over neutral text uniformity.
In the samples, the strongest impression comes from the hairline elements (especially in diagonals and cross-like strokes), which heighten elegance but also make the design feel more display-oriented. Numerals follow the same high-contrast logic with prominent thick strokes and very light connecting lines, reinforcing the chic, editorial character in mixed text settings.