Serif Normal Arrul 3 is a bold, wide, very high contrast, italic, normal x-height font.
Keywords: headlines, magazines, branding, posters, book covers, editorial, luxury, classic, dramatic, fashion, display impact, editorial voice, luxury tone, classic revival, calligraphic, bracketed, tapered, crisp, sleek.
A high-contrast serif with a pronounced rightward slant and sharply tapered hairlines against weighty verticals. Serifs are bracketed and wedge-like, giving the joins a chiseled, calligraphic feel rather than a purely mechanical one. Proportions read generously wide with open counters and a steady, refined rhythm; round letters are smooth and full, while diagonals and terminals finish in pointed, blade-like shapes. The overall texture is dark and emphatic in headlines, with elegant stroke modulation that stays consistent across capitals, lowercase, and numerals.
Best suited to headlines, magazine typography, and brand identities that benefit from a luxurious, high-impact serif. It also fits posters, packaging, and book covers where dramatic contrast and italic momentum can be featured at larger sizes.
The tone is upscale and editorial, combining classic bookish authority with a fashion-forward, dramatic flair. Its italic energy adds motion and sophistication, making it feel confident, assertive, and polished.
The design appears intended to deliver an elegant, attention-grabbing serif voice that evokes traditional refinement while leaning into contemporary editorial styling. Its strong contrast and italic stance suggest it was drawn to perform as a statement face in display settings.
The numerals and capitals carry the same strong contrast and sculpted terminals, helping the font maintain a cohesive voice in mixed text. Spacing appears comfortable for display work, producing a bold, glossy typographic color when set in larger sizes.