Print Odmag 1 is a bold, normal width, medium contrast, italic, normal x-height font.
Keywords: posters, packaging, headlines, branding, greeting cards, playful, rustic, handmade, casual, lively, handmade feel, friendly impact, casual display, expressive tone, brushy, chunky, bouncy, expressive, organic.
This typeface has a brush-drawn, marker-like construction with thick, rounded strokes and subtly irregular edges. Letters lean forward with a consistent rightward slant, while terminals often taper or flick slightly, suggesting fast, confident hand movement. Counters are open and somewhat uneven, and curves show small variations in thickness and pressure. Spacing and character widths vary naturally, creating an energetic rhythm that feels intentionally imperfect rather than mechanically uniform.
It works best for short-to-medium display settings where personality matters: posters, packaging, café or market signage, casual brand marks, and greeting-card style messaging. The strong stroke weight helps it hold up on textured backgrounds and at distance, while the informal rhythm adds warmth to headlines and callouts.
The overall tone is friendly and informal, with a lively, handcrafted personality. Its slightly rugged texture and bouncy forms give it a down-to-earth, approachable character that reads as playful and human rather than polished or corporate.
The design appears intended to mimic bold, quick handwriting with a brush or felt-tip tool—prioritizing warmth, spontaneity, and a hand-made texture over strict consistency. Its forward slant and varied widths aim to create motion and friendliness in display typography.
Uppercase forms are sturdy and sign-like, while lowercase letters maintain a quick handwritten flow with simple joins and occasional angular turns. Numerals follow the same brush logic, with soft, rounded silhouettes and small spur-like starts and finishes that reinforce the hand-rendered feel.