Sans Normal Hirij 3 is a regular weight, normal width, monoline, upright, normal x-height font.
Keywords: ui text, branding, packaging, signage, editorial, friendly, modern, clean, approachable, playful, approachability, clarity, modern neutrality, softened geometry, rounded, geometric, soft corners, open apertures, low contrast.
A rounded sans with near-monoline strokes and generously curved terminals. The overall construction leans geometric—round letters are close to circular and straight strokes meet with softened corners—while maintaining a lively, slightly human rhythm in details like the curved leg of the R, the open-bowled G, and the distinctive looped tail on the Q. Lowercase forms are simple and open, with single-storey a and g, a compact, rounded-shoulder n/m, and an f with a modest crossbar. Numerals are smooth and readable, with oval 0 and balanced 8/9 shapes that match the font’s rounded texture.
Well-suited to interfaces, product branding, and packaging where a friendly modern tone is desired. Its clean shapes and open forms also make it a solid choice for short-to-medium editorial text, wayfinding, and general-purpose display settings where softness and clarity should coexist.
The tone is warm and approachable, pairing contemporary simplicity with a gentle, playful softness. Its rounded geometry and even color create a calm, friendly voice that feels welcoming rather than technical or severe.
The design appears intended to deliver a versatile everyday sans that reads clearly while projecting warmth. By combining geometric roundness, softened terminals, and straightforward lowercase forms, it aims to feel modern and approachable across both display and text applications.
Counters and apertures are kept open for clarity at text sizes, and the rounded stroke endings help maintain a consistent, soft texture across lines. The mix of geometric bowls with subtly individualized details (notably in Q, R, and y) gives it character without sacrificing neutrality.