Slab Square Utjo 10 is a very light, wide, monoline, upright, normal x-height font.
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A delicate display serif with monoline-like stroke weight and generous letterspacing feel. Forms are built from simple geometry—round bowls, straight stems, and open counters—finished with flat, square-ended slab terminals that read as small, crisp serifs rather than tapered calligraphic details. Curves are smooth and near-circular (notably in O/Q and the lowercase rounds), while joins stay controlled and uncluttered, giving the face a calm rhythm. Uppercase proportions are broad and open; lowercase maintains a balanced x-height with long ascenders/descenders and single-storey shapes (a, g) that keep the texture light and contemporary.
Best used at display sizes where the fine strokes and crisp slab terminals can stay clean and legible. It works well for editorial headlines, fashion and beauty branding, modern packaging, posters, and logotype work that benefits from a light, geometric voice with subtle serif structure.
The overall tone is poised and understated, combining a modern geometric cleanliness with a subtle classical cue from its slab-like serifs. Its light touch and open construction create an airy, high-end feel suited to refined, design-forward settings rather than utilitarian body text.
The design appears intended to deliver a contemporary, geometric reading experience while retaining a hint of serif formality through flat slab terminals. By keeping contrast minimal and details simplified, it aims for a sophisticated, design-led look that feels premium without becoming ornate.
Square terminals and short slab feet appear consistently across stems and arms, producing a precise, architectural finish even on curved letters. Numerals are similarly restrained and linear, with smooth curves and minimal contrast, matching the font’s quiet, controlled personality.