Sans Normal Bimut 17 is a bold, normal width, low contrast, upright, tall x-height font visually similar to 'Gullying' and 'Singkey' by Din Studio (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, modern, neutral, confident, clean, friendly, clarity, contemporary utility, brand presence, readability, geometric, rounded, high legibility, large counters, open apertures.
A sturdy sans with broad, rounded forms and a smooth, low-modulation stroke. Uppercase shapes lean geometric, with circular bowls and clear, even proportions; curves are full and well-supported, while joins stay clean and un-fussy. The lowercase is built for clarity with generous counters and open apertures, and the numerals follow the same simple, solid construction for consistent texture in mixed settings. Overall spacing reads even and stable, producing a compact, dependable typographic color.
It performs well in headlines and display settings where a clear, modern voice is needed, and it holds up in short paragraphs thanks to its open forms and steady spacing. The weight and geometry make it effective for branding, packaging, signage, and UI callouts where legibility and a confident presence matter.
The tone is modern and matter-of-fact, with a friendly edge from its rounded geometry and ample interior space. Its heavy presence feels confident and direct without becoming aggressive, making it suitable for straightforward communication and contemporary branding.
The design appears aimed at delivering a robust, contemporary sans that stays highly legible while keeping a simple, geometric character. It prioritizes consistent shapes and clear internal space to maintain readability across both uppercase-led titles and mixed-case text.
Round letters like C, O, and Q appear especially smooth and regular, while diagonals (V, W, X, Y) are clean and decisive, helping maintain crisp rhythm at larger sizes. The sample text shows strong readability in dense paragraphs, with consistent letterfit and a steady baseline presence.