Serif Normal Ihguw 3 is a light, normal width, medium contrast, upright, normal x-height font visually similar to 'Mondo News' by Untype (names referenced only for comparison).
Keywords: book text, editorial, magazines, reports, academic, classic, literary, formal, traditional, readability, tradition, neutrality, text setting, bracketed, crisp, balanced, bookish, refined.
This is a conventional serif with bracketed, gently flared serifs and moderate stroke modulation. Letterforms show sturdy verticals paired with softly tapered joins, and rounded characters keep fairly open bowls and counters for a steady reading rhythm. Capitals are proportioned with a traditional, book-face feel, while lowercase has restrained curves, compact terminals, and clear differentiation between similar shapes. Numerals align comfortably with the text tone, with smooth curves and understated details rather than decorative flourishes.
It performs well for extended reading in books and long-form editorial layouts, where its steady proportions and clear counters help maintain an even texture. It also fits institutional materials such as reports and academic documents that benefit from a conventional, trustworthy serif voice.
The overall tone is classic and literary, conveying familiarity and authority without feeling ornate. It reads as formal and composed, suited to contexts where a traditional typographic voice is desired.
The font appears intended as a general-purpose text serif: familiar outlines, controlled contrast, and bracketed serifs aim for comfortable paragraph color and broad usability in print-like typography.
The design leans on conservative shapes and consistent spacing, creating an even texture in paragraphs. Serifs remain present but not sharp or exaggerated, helping the face stay clean at text sizes while retaining a distinctly serif character.