Sans Superellipse Kidi 5 is a bold, wide, low contrast, italic, normal x-height font.
Keywords: sports branding, tech branding, automotive, headlines, posters, futuristic, sporty, technical, dynamic, sleek, speed, modernity, precision, impact, clarity, rounded, square-ish, oblique, streamlined, aerodynamic.
A rounded, squared-off sans with an oblique stance and a smooth, continuous stroke. Curves resolve into soft superellipse shapes, while many counters and terminals are flattened into rounded-rectangle forms, creating a crisp, engineered geometry. The letterforms feel horizontally extended with generous interior space and clean joins, giving a steady rhythm and strong silhouette in both uppercase and lowercase. Numerals follow the same rounded-square logic, with compact apertures and sturdy, uniform strokes that read clearly at display sizes.
Well-suited to branding and display applications where a fast, modern voice is needed—sports identities, automotive or motorsport themes, consumer electronics, and tech-forward packaging. It performs best in headlines, logos, and short UI labels where its rounded-square detailing and slanted momentum remain prominent.
The overall tone is modern and performance-oriented, with a distinctly aerodynamic feel. Its rounded-square construction suggests technology and industrial design, while the slant adds speed and forward motion. The result is confident and contemporary rather than playful or formal.
The design appears intended to combine the neutrality of a sans with a distinctive superellipse geometry and a sense of motion. By pairing softened rectangular forms with a consistent oblique angle, it aims to communicate modernity, speed, and engineered precision in a highly legible display style.
Round letters (like O/C/G) lean toward squircle-like bowls, while straight strokes end in softened, squared terminals that keep edges tidy and consistent. The lowercase maintains a compact, efficient profile with simplified shapes and minimal modulation, reinforcing a cohesive, engineered look across text settings.