Sans Superellipse Tamud 7 is a very bold, very narrow, medium contrast, upright, tall x-height font visually similar to 'ATF Alternate Gothic' by ATF Collection, 'Kaneda Gothic' by Dharma Type, 'Tungsten' by Hoefler & Co., and 'Smart Sans' by Monotype (names referenced only for comparison).
Keywords: posters, headlines, packaging, signage, sports branding, industrial, condensed, punchy, rugged, retro, space saving, high impact, vintage feel, rugged texture, blocky, rounded corners, stencil-like, compressed.
A heavy condensed sans with blocky, rounded-rectangle construction and slightly irregular outer contours. Strokes are thick and largely uniform, with softened corners and compact counters that keep the forms dense and dark. The overall rhythm is tight and vertical, with short crossbars and simplified joins; several shapes show subtle texture and roughness that reads like worn ink or distressed printing. Numerals follow the same condensed, chunky logic, maintaining a consistent color and strong silhouette in display sizes.
Well-suited to high-impact display work such as posters, event titles, brand marks, packaging panels, and bold signage where a condensed footprint is helpful. It can also work for sports or entertainment graphics that benefit from a tough, compressed look, but is less appropriate for long-form text due to its dense counters and heavy texture.
The font projects a tough, utilitarian voice—loud, direct, and poster-ready. Its compressed heft and lightly weathered surface suggest industrial signage and vintage promotional printing, giving text a gritty, energetic presence.
Designed to deliver maximum impact in a narrow measure, combining rounded-rectangle forms with a subtly worn finish for a vintage-industrial feel. The goal appears to be strong legibility at display sizes while retaining a distinctive, gritty personality.
Spacing appears intentionally tight and the dark color is strong, so it performs best when given sufficient tracking and line spacing. The rounded-rect geometry keeps it friendly enough for headlines, while the distressed detailing adds character that becomes more noticeable at larger sizes.