Print Ridov 2 is a very bold, normal width, low contrast, italic, normal x-height font.
Keywords: posters, packaging, headlines, logos, merchandise, playful, retro, friendly, casual, energetic, handmade feel, display impact, retro branding, friendly emphasis, brushy, rounded, bouncy, chunky, soft terminals.
A heavy, brush-script style with a consistent rightward slant and thick, rounded strokes. Letterforms are compact and slightly bouncy, with soft, blunted terminals that mimic a loaded marker or paintbrush. Curves are generous and smooth, counters are relatively tight, and the overall texture reads as bold, dark, and even across lines. Capitals are simplified and sturdy, while lowercase forms keep a handwritten irregularity in joins and stroke endings without becoming messy.
Well-suited to short, high-impact text such as posters, product packaging, storefront-style graphics, and social media headlines. It can also work for logo wordmarks and merchandise where a friendly, hand-drawn emphasis is desired, especially when set with ample tracking and line spacing.
The font feels upbeat and informal, with a vintage sign-painting and mid-century advertising flavor. Its chunky strokes and lively rhythm give it a friendly, approachable tone that suggests motion and personality rather than precision or restraint.
Likely designed to emulate bold hand-lettering made with a brush or marker—prioritizing warmth, immediacy, and visual punch. The forms aim for consistent, confident strokes with a casual rhythm that reads as handmade while staying cohesive for branding and display typography.
The strong fill and rounded details make it happiest at display sizes, where the brush character and softened shapes are most evident. In dense settings the tight counters and thick strokes can build a solid, poster-like color, so generous spacing and moderate line lengths help maintain clarity.