Print Lirum 2 is a bold, narrow, low contrast, upright, short x-height font.
Keywords: posters, headlines, packaging, kids, social media, playful, casual, friendly, youthful, quirky, handmade feel, approachability, casual display, playfulness, brushy, rounded, bouncy, informal, chunky.
A lively hand-drawn print with thick, rounded strokes and softly tapered terminals that suggest a marker or brush-pen. Letterforms are mostly upright but slightly irregular, with a bouncy baseline and subtly uneven curves that reinforce the handwritten rhythm. Counters are compact and shapes lean toward rounded geometry; joins and stroke endings are smooth rather than sharp. Caps are simple and open, while lowercase forms keep a compact body and short extenders, giving the alphabet a tight, energetic texture in text.
Well-suited to short display copy such as posters, headlines, product packaging, stickers, and social media graphics where a friendly handwritten voice is desired. It can work for children’s or family-oriented messaging, casual signage, and branding accents, especially when used at medium to large sizes where the lively texture is an advantage.
The overall tone is approachable and upbeat, with a playful, human feel that reads like quick, confident hand lettering. Its slight inconsistencies and friendly curves add charm and informality, making it feel conversational rather than polished or corporate.
The design appears intended to emulate quick, informal hand lettering with a bold marker-like presence, prioritizing warmth and personality over strict regularity. It aims to deliver an approachable display voice that feels spontaneous and human while remaining legible in short phrases.
The font maintains consistent stroke weight across letters, but preserves hand-made variation in width, spacing, and curvature. Numerals match the same rounded, brushy construction and sit comfortably alongside letters, supporting casual display settings without looking overly decorative.