Sans Normal Unmov 7 is a very light, wide, high contrast, upright, normal x-height font.
Keywords: display, headlines, branding, editorial, packaging, minimal, elegant, modern, airy, refined, minimalism, luxury, clarity, modernism, refinement, monolinear, geometric, clean, delicate, open.
A delicate, ultra-thin sans with crisp, high-contrast construction and generous spacing. Curves are drawn with near-circular geometry and smooth continuity, while straights are taut and verticals feel prominent, giving the design a tall, airy rhythm. Terminals are clean and unadorned, with occasional tapered joins on diagonals that keep the texture light rather than mechanical. Overall proportions lean wide and open, producing an even, understated color in lines of text.
Best suited to display settings where its hairline strokes can stay crisp: headlines, logotypes, luxury branding, editorial titles, and spacious packaging or signage. In longer text it benefits from larger sizes and ample leading to preserve stroke visibility and maintain its light, airy texture.
The font conveys a quiet, gallery-like elegance—cool, modern, and intentionally restrained. Its hairline presence reads sophisticated and fashion-forward, with a refined minimalism that feels premium rather than utilitarian.
The design appears aimed at a contemporary, geometry-led sans that prioritizes elegance and negative space. Its extremely fine strokes and calm proportions suggest an intention to deliver a premium, minimalist voice for modern layouts rather than a workhorse for dense body copy.
Round letters (such as O/C/G/Q and the lowercase bowls) stay very circular, reinforcing a geometric core. Diagonals in forms like A/K/V/W/X appear slightly tapered at joins, and the thin strokes make counters and apertures feel especially open; this boosts clarity at larger sizes while giving a whisper-light page presence.