Script Pozo 10 is a very bold, normal width, medium contrast, italic, normal x-height font.
Keywords: branding, packaging, posters, headlines, social media, playful, friendly, casual, retro, cheerful, approachability, handmade feel, bold script, cheerful display, retro flavor, rounded, brushy, bouncy, soft, chunky.
A heavy, brush-like script with rounded terminals and softly swollen strokes that keep a consistent, inky presence. Letterforms lean forward with an easy, hand-drawn rhythm, mixing connected script behavior with occasional simplified joins and open counters for clarity. Curves are generous and looping, with compact internal spaces and a slightly irregular baseline that adds bounce without feeling messy. Uppercase forms are bold and simplified, pairing well with the more fluid lowercase.
This font works best for short-to-medium display settings such as branding marks, product packaging, café or boutique signage, posters, and social media graphics where a personable handwritten feel is desired. It can also suit invites or greeting-style applications when used at larger sizes, where the rounded shapes and bold strokes remain clear.
The overall tone is warm and upbeat, with a handmade charm that feels approachable and informal. Its chunky curves and lively movement give it a nostalgic, craft-forward personality that reads as fun and conversational rather than formal or ceremonial.
The design appears intended to deliver a bold, friendly handwritten script that maintains strong presence while staying soft-edged and approachable. It prioritizes character and immediacy over strict calligraphic precision, aiming for a modern brush-script look with a touch of retro bounce.
The numerals match the rounded, brushy construction of the letters, staying wide and friendly with soft corners. In longer text, the weight and tight counters can make the texture dense, so it tends to look best with a bit of extra size or breathing room around it.